DeFiGure Insights

Corporate finance insights for founders & SMEs

Practical guides on fundraising, valuation, financial models, cash flow, pricing and building a finance function. Each article opens with a short answer, then shows the method and the numbers, with sources wherever figures are cited.

74 articles · 10 topics

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Finance Function & Reporting

Finance for Founders Who Never Wanted to Learn Finance

Financial literacy for founders without the jargon: the three financial statements and the handful of numbers that decide whether your startup survives.

Pricing & Unit Economics

How to Raise Your Prices Without Losing Customers

How to raise prices without losing customers: a step-by-step playbook to set the increase, communicate it, and decide who to grandfather.

Founders & Growth

How to Scale a Startup Without Breaking It

How to scale a startup safely: the pre-scale checklist and the metrics to fix first, so you don't join the 74% killed by scaling too early.

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